Privacy Policy

Last updated: November 11, 2026

The things you share with us when you order a couple gift are personal in a way most shopping is not: a photo of the two of you, the date you met, the nickname only your partner uses. This Privacy Policy explains what information Gift Ink collects, why, who else sees it, how long we keep it and what you can ask us to do with it. It applies to giftink.shop and to emails you exchange with us. Gift Ink, 2248 Rugby Row, Madison, WI 53726, US, is responsible for the information described here. Questions go to support@giftink.shop; we reply within 24 hours on business days.

1. Information we collect

When you place an order

• Your name, email address, billing address and, if you give it, a phone number for the carrier.
• The delivery name and address, which may be your partner’s.
• The products, sizes, colours and options you chose, and the amount you paid.
• Payment confirmation from the payment provider, such as whether a payment succeeded. Full card or account numbers are handled by the provider in the payment step of the checkout; we do not receive or store them.

When you personalise a gift

• The names, initials, date and short line you type into the personalisation fields.
• The photo you email us, or a link to it, for a photo gift.
• Any order note you add, such as a request about a gift note.

The text and photos you send may contain information about another person, usually your partner. Please only send us a photo you have the right to use and that the people in it would be happy to see printed. We use it for your order and nothing else.

When you write to us

If you email us or use the Submit Ticket page, we keep your message, your email address and anything you attach, so that we can answer and follow up.

When you browse

Like most websites, our server records technical information when a page is requested: your IP address, browser type, the page asked for and the time. Our shop software also keeps your cart in your browser and may note how you arrived at the site (for example from a search) so that an order can be completed and our records make sense. We do not use advertising trackers or third-party analytics on giftink.shop at the time of writing.

What the homepage timeline does not collect

Our homepage lets you pick how long you have been together, from the first months to year twenty-five, and shows gifts for that stop. That choice happens entirely in your browser. It is not sent to us, it is not linked to you, and it is not stored in an account. Closing the page forgets it.

2. How we use your information

• To make your gift: printing your typed text and your photo exactly as you sent them.
• To deliver it: passing the delivery name and address to the carrier.
• To keep you informed: order confirmation, shipping updates and replies to your questions.
• To handle returns, exchanges and refunds: as described in the Returns & Exchanges Policy and the Refund Policy.
• To keep the store safe: spotting payment fraud and protecting the website from misuse.
• To meet legal duties: keeping order and payment records that business and tax law require.

We do not send marketing emails unless you have asked to receive them, and we do not have a newsletter at the moment. If we start one, it will be opt-in only.

3. Who we share it with

We share only what each service needs to do its part:

We do not sell, rent or trade your information, and we never show your photos, names or dates on our website, in advertising or anywhere else.

4. Cookies and similar technologies

giftink.shop uses a small number of cookies and browser storage items that the shop needs to work: keeping your cart between pages, remembering that you are signed in if you create an account, protecting forms from abuse and, as mentioned above, recording how you arrived so that an order record is complete. These are first-party items from our own site. You can clear or block cookies in your browser settings; if you block them completely, the cart and checkout may not work.

5. How long we keep information

• Customer photos: deleted 30 days after your order is delivered. If you want the same photo for a re-make after that, you simply send it again.
• Typed personalisation text: kept with the order record, because it is part of what you bought and we need it to handle a return or a misprint claim.
• Order and payment records: kept for as long as business and tax law require.
• Support emails: kept while they are useful for your order and for a reasonable time afterwards, so we can follow up on the same question.
• Server logs: kept for a short time for security and then removed.

6. Your photo, step by step

Because photos are the most personal thing you share with us, here is exactly what happens to one:

1. You send it. After checkout you email the photo, or a link to it, with your order number. A link stays under your control: you can switch off sharing once the gift has arrived.
2. We match it to your order. The photo is stored with that order only, not in a gallery or a shared library.
3. We check it can print. If it is too small or blurred to print clearly, we email you and ask for another one. We do not edit faces, remove people or change the picture beyond fitting it to the print area of the product you chose.
4. It is printed. The photo goes to the print and fulfilment partner for your order only, together with your typed text.
5. It is deleted. 30 days after your order is delivered, the photo is deleted from our records. The 30 days give you time to report a misprint so we can re-make the gift from the same file.

7. Information about your partner

A couple gift is, by nature, about two people, and often the person who receives it never visits our site. When you give us your partner’s name, address, photo or your shared date, we treat it with the same care as your own information and use it only to make and deliver the gift. We never contact your partner for marketing, and we do not write to them about the order unless you ask us to, for example to arrange a size exchange. If your partner contacts us and asks what we hold about them, we will answer them directly, and we may tell them which order it came from.

Surprise gifts

Order confirmations, shipping emails and refund emails go only to the email address used at checkout. The parcel carries the delivery name and address, as any parcel must. If keeping the surprise matters, our Shipping & Delivery page has a few tips on where to send it.

8. How we protect it

The whole site loads over an encrypted HTTPS connection. Access to orders and photos is limited to the people and services who need it to make and deliver your gift. Photos are not published, not placed in public folders and not used as examples. No method of storage or transfer is perfectly secure, but we take reasonable steps for a small online store, and we will tell you promptly if we learn of a problem that affects your information.

9. Your rights and choices

You can ask us to:

• tell you what information we hold about you;
• correct anything that is wrong, such as a misspelled name or an old address;
• delete your information, including a photo before the 30 days are over, unless we need to keep an order record by law;
• stop using your information for a purpose you object to;
• send you a copy of your information in a common format.

Email support@giftink.shop from the address on your order. We may ask a simple question to confirm it is you, and we answer within 24 hours on business days. Residents of some places, including certain US states, Canada, Australia and New Zealand, have specific rights under local law; we honour those requests in the same way.

Deleting a photo before it is printed

If you sent a photo and then change your mind about using it, write to us. If the gift has not been printed, we delete the photo and you can send another one or cancel the order under Cancel or Change an Order.

If you share an account email with your partner

Some couples use one shared inbox. If you do, remember that every message about your order, including the confirmation with the gift’s name and options, arrives there. If the gift is a surprise, use an email address only you read when you check out.

10. Children’s privacy

Gift Ink makes gifts for couples, and the store is meant for adults. We do not knowingly collect information from children under 13. If you believe a child has sent us information, contact us and we will delete it.

11. Visitors from outside the United States

Gift Ink is based in the United States, and orders ship from the USA. If you order from Canada, Australia or New Zealand, your information is handled in the United States and by the services listed above, which may operate in other countries. We apply this policy wherever your information is handled.

12. Changes to this policy

If we change how we handle information, we update this page and the date at the top. If a change is significant, for example a new kind of service that receives your photos, we will say so clearly on the site before it applies to new orders.

13. Contact us

For any privacy question or request, email support@giftink.shop or write to Gift Ink, 2248 Rugby Row, Madison, WI 53726, US. You can also read our Terms of Service and visit the Help Center.